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Research Methodology in Marketing: Theory Development, Empirical Approaches and Philosophy of Science Considerations Research Methodology in Marketing: Theory Development, Empirical Approaches and Philosophy of Science Considerations
Hardcover
Edition:
1st ed. 2019
Martin Eisend
Alfred Kuss
Publisher:
Springer
Release Date:
2019
ISBN-10:
3030107930
ISBN-13:
9783030107932
List Price: 
$159.99
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