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Market Segmentation: Conceptual and Methodological Foundations (International Series in Quantitative Marketing, 8) Market Segmentation: Conceptual and Methodological Foundations (International Series in Quantitative Marketing, 8)
Hardcover
Edition:
2ND.
Michel Wedel
Wagner A. Kamakura
Publisher:
Kluwer Academic Publishers
Release Date:
2000
ISBN-10:
0792386353
ISBN-13:
9780792386353
List Price: 
$329.99
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