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Advertising & IMC: Principles and Practice (What's New in Marketing)
- Hardcover
- Edition:
- 11
- Publisher:
- Pearson
- Release Date:
- 2018
- ISBN-10:
- 0134480430
- ISBN-13:
- 9780134480435
- List Price:
- $346.65
Buy vs Rent: We recommend you Buy
This tool helps you determine if you should buy or rent your textbooks, based on the total cost of ownership including current sell back value.
- Buy
- Price:
- $27.65
- Condition:
- Used
- Sell Price:
- $9.40
- Final Cost:
- $18.25
VS
- Rent
- Price:
- $26.97
- Duration:
- 28 Days
- Sell Price:
- None
- Final Cost:
- $26.97
- Will you buy a new or used book?
- How long of a rental duration do you need?
- Would you like to keep the book?
Disclaimer: These calculations are based on the current advertised price. Your results will vary depending on several factors, including the condition of the book and the advertised price at the time of sale.
Cheapest Price Summary |
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| Store | Condition | Coupons & Deals | Price | Shipping | Total | |
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Abebooks (Marketplace) Used
|
Used |
$27.65 as of 9 seconds ago |
FREE |
92% off
$27.65Buy Nowclick here!
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Abebooks (Marketplace) New
|
New |
$107.04 as of 9 seconds ago |
$4.30 |
69% off
$111.34Buy Nowclick here!
|
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Knetbooks
Semester Rental
(Due Date 03/24/2026) |
Semester Rental (Due Date 03/24/2026) |
$120.11 as of 9 seconds ago |
FREE |
65% off
$120.11Rent Nowclick here!
|
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|
Knetbooks
28 Day Rental
(Due Date 12/12/2025) |
28 Day Rental (Due Date 12/12/2025) |
$26.97 as of 9 seconds ago |
FREE |
92% off
$26.97Rent Nowclick here!
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|
VitalSource
No Expire
eBook |
No Expire eBook |
$94.99 as of 8 seconds ago |
FREE |
73% off
$94.99Buy Nowclick here!
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| Store | Condition | Payment Type | Offer | |
|---|---|---|---|---|
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SellBackBooks
Sell Back
|
Sell Back | Check | ||
-
Store Condition Coupons & Deals Price Shipping Total Abebooks
(Marketplace)UsedUsed $27.65
as of 8 seconds agoFREE 92% off $27.65Buy Nowclick here!eCampus UsedUsed eCampus coupon(s)
Details: Get FREE Shipping with a $35+ purchase
Restrictions: Must spend $35+
Coupon Code: no code needed
$40.77
as of 7 seconds agoFREE 88% off $40.77Buy Nowclick here!BiggerBooks UsedUsed BiggerBooks coupon(s)
Details: Get FREE Shipping with a $59+ purchase
Restrictions: Must spend $59+
Coupon Code: no code needed
$40.36
as of 8 seconds ago$4.99
FREE, with $59 purchase88% off $45.35Buy Nowclick here!Textbooks.com UsedUsed Textbooks.com coupon(s)
Details: Get FREE shipping with a $25+ order
Restrictions: Must spend $25+
Coupon Code: no code needed
$168.24
as of 8 seconds agoFREE 51% off $168.24Buy Nowclick here! -
Store Condition Coupons & Deals Price Shipping Total Abebooks
(Marketplace)NewNew $107.04
as of 8 seconds ago$4.30 69% off $111.34Buy Nowclick here!Textbooks.com NewNew Textbooks.com coupon(s)
Details: Get FREE shipping with a $25+ order
Restrictions: Must spend $25+
Coupon Code: no code needed
$168.24
as of 9 seconds agoFREE 51% off $168.24Buy Nowclick here! -
Store Condition Coupons & Deals Price Shipping Total Knetbooks Semester Rental
(Due Date 03/24/2026)Semester Rental
(Due Date 03/24/2026)$120.11
as of 8 seconds agoFREE 65% off $120.11Rent Nowclick here!eCampus Semester Rental
(Due Date 03/24/2026)Semester Rental
(Due Date 03/24/2026)eCampus coupon(s)
Details: Get FREE Shipping with a $35+ purchase
Restrictions: Must spend $35+
Coupon Code: no code needed
$121.32
as of 8 seconds agoFREE 65% off $121.32Rent Nowclick here!BiggerBooks Semester Rental
(Due Date 03/24/2026)Semester Rental
(Due Date 03/24/2026)BiggerBooks coupon(s)
Details: Get FREE Shipping with a $59+ purchase
Restrictions: Must spend $59+
Coupon Code: no code needed
$124.96
as of 8 seconds agoFREE 64% off $124.96Rent Nowclick here! -
Store Condition Coupons & Deals Price Shipping Total Knetbooks 28 Day Rental
(Due Date 12/12/2025)28 Day Rental
(Due Date 12/12/2025)$26.97
as of 8 seconds agoFREE 92% off $26.97Rent Nowclick here!eCampus 28 Day Rental
(Due Date 12/12/2025)28 Day Rental
(Due Date 12/12/2025)eCampus coupon(s)
Details: Get FREE Shipping with a $35+ purchase
Restrictions: Must spend $35+
Coupon Code: no code needed
$34.66
as of 7 seconds ago$4.99
FREE, with $35 purchase90% off $39.65Rent Nowclick here!BiggerBooks 28 Day Rental
(Due Date 12/12/2025)28 Day Rental
(Due Date 12/12/2025)BiggerBooks coupon(s)
Details: Get FREE Shipping with a $59+ purchase
Restrictions: Must spend $59+
Coupon Code: no code needed
$35.70
as of 8 seconds ago$4.99
FREE, with $59 purchase90% off $40.69Rent Nowclick here!Knetbooks 49 Day Rental
(Due Date 01/02/2026)49 Day Rental
(Due Date 01/02/2026)$114.10
as of 8 seconds agoFREE 67% off $114.10Rent Nowclick here!eCampus 49 Day Rental
(Due Date 01/02/2026)49 Day Rental
(Due Date 01/02/2026)eCampus coupon(s)
Details: Get FREE Shipping with a $35+ purchase
Restrictions: Must spend $35+
Coupon Code: no code needed
$115.25
as of 8 seconds agoFREE 67% off $115.25Rent Nowclick here!BiggerBooks 49 Day Rental
(Due Date 01/02/2026)49 Day Rental
(Due Date 01/02/2026)BiggerBooks coupon(s)
Details: Get FREE Shipping with a $59+ purchase
Restrictions: Must spend $59+
Coupon Code: no code needed
$118.71
as of 8 seconds agoFREE 66% off $118.71Rent Nowclick here! -
Store Condition Coupons & Deals Price Shipping Total VitalSource No Expire
eBookNo Expire
eBook$94.99
as of 8 seconds agoFREE 73% off $94.99Buy Nowclick here!Textbooks.com 1825 Day eBook
(Expire Date 11/13/2030)1825 Day eBook
(Expire Date 11/13/2030)$94.99
as of 8 seconds agoFREE 73% off $94.99Rent Nowclick here!eCampus No Expire
eBookNo Expire
eBook$106.86
as of 8 seconds agoFREE 69% off $106.86Buy Nowclick here!BiggerBooks 1825 Day eBook
(Expire Date 11/13/2030)1825 Day eBook
(Expire Date 11/13/2030)$113.99
as of 8 seconds agoFREE 67% off $113.99Rent Nowclick here!VitalSource 365 Day eBook
(Expire Date 11/14/2026)365 Day eBook
(Expire Date 11/14/2026)$132.62
as of 8 seconds agoFREE 62% off $132.62Rent Nowclick here! -
Store Payment Type Offer eCampus CheckCheck SellBackBooks CheckCheck -
Store Condition Coupons & Deals Price Shipping Total Abebooks
(Marketplace)UsedUsed $27.65
as of 8 seconds agoFREE 92% off $27.65Buy Nowclick here!eCampus UsedUsed eCampus coupon(s)
Details: Get FREE Shipping with a $35+ purchase
Restrictions: Must spend $35+
Coupon Code: no code needed
$40.77
as of 7 seconds agoFREE 88% off $40.77Buy Nowclick here!BiggerBooks UsedUsed BiggerBooks coupon(s)
Details: Get FREE Shipping with a $59+ purchase
Restrictions: Must spend $59+
Coupon Code: no code needed
$40.36
as of 8 seconds ago$4.99
FREE, with $59 purchase88% off $45.35Buy Nowclick here!VitalSource No Expire
eBookNo Expire
eBook$94.99
as of 8 seconds agoFREE 73% off $94.99Buy Nowclick here!Textbooks.com 1825 Day eBook
(Expire Date 11/13/2030)1825 Day eBook
(Expire Date 11/13/2030)$94.99
as of 8 seconds agoFREE 73% off $94.99Rent Nowclick here!eCampus No Expire
eBookNo Expire
eBook$106.86
as of 8 seconds agoFREE 69% off $106.86Buy Nowclick here!Abebooks
(Marketplace)NewNew $107.04
as of 8 seconds ago$4.30 69% off $111.34Buy Nowclick here!BiggerBooks 1825 Day eBook
(Expire Date 11/13/2030)1825 Day eBook
(Expire Date 11/13/2030)$113.99
as of 8 seconds agoFREE 67% off $113.99Rent Nowclick here!Knetbooks Semester Rental
(Due Date 03/24/2026)Semester Rental
(Due Date 03/24/2026)$120.11
as of 8 seconds agoFREE 65% off $120.11Rent Nowclick here!eCampus Semester Rental
(Due Date 03/24/2026)Semester Rental
(Due Date 03/24/2026)eCampus coupon(s)
Details: Get FREE Shipping with a $35+ purchase
Restrictions: Must spend $35+
Coupon Code: no code needed
$121.32
as of 8 seconds agoFREE 65% off $121.32Rent Nowclick here!BiggerBooks Semester Rental
(Due Date 03/24/2026)Semester Rental
(Due Date 03/24/2026)BiggerBooks coupon(s)
Details: Get FREE Shipping with a $59+ purchase
Restrictions: Must spend $59+
Coupon Code: no code needed
$124.96
as of 8 seconds agoFREE 64% off $124.96Rent Nowclick here!VitalSource 365 Day eBook
(Expire Date 11/14/2026)365 Day eBook
(Expire Date 11/14/2026)$132.62
as of 8 seconds agoFREE 62% off $132.62Rent Nowclick here!Textbooks.com UsedUsed Textbooks.com coupon(s)
Details: Get FREE shipping with a $25+ order
Restrictions: Must spend $25+
Coupon Code: no code needed
$168.24
as of 8 seconds agoFREE 51% off $168.24Buy Nowclick here!Textbooks.com NewNew Textbooks.com coupon(s)
Details: Get FREE shipping with a $25+ order
Restrictions: Must spend $25+
Coupon Code: no code needed
$168.24
as of 9 seconds agoFREE 51% off $168.24Buy Nowclick here!
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