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Marketing & Sales Textbooks

Picture
 Product Description



The Brand Gap: Expanded Edition
List Price:
$21.99 		The Brand Gap: Expanded Edition
Paperback
Edition: 2
Author: Marty Neumeier
Publisher: Peachpit Press
Release Date: August 2005
ISBN-10: 0321348109
ISBN-13: 9780321348104



Get Clients Now!(TM): A 28-Day Marketing Program for Professionals, Consultants, and Coaches
List Price:
$19.95 		Get Clients Now!(TM): A 28-Day Marketing Program for Professionals, Consultants, and Coaches
Paperback
Edition: 2nd
Author: C. J. Hayden
Publisher: AMACOM
Release Date: January 2007
ISBN-10: 0814473741
ISBN-13: 9780814473740



The Copywriter's Handbook, Third Edition: A Step-By-Step Guide To Writing Copy That Sells
List Price:
$18.00 		The Copywriter's Handbook, Third Edition: A Step-By-Step Guide To Writing Copy That Sells
Paperback
Edition: 3rd
Author: Robert W. Bly
Publisher: Holt Paperbacks
Release Date: April 2006
ISBN-10: 0805078045
ISBN-13: 9780805078046



Let's Get Real or Let's Not Play: Transforming the Buyer/Seller Relationship
List Price:
$26.95 		Let's Get Real or Let's Not Play: Transforming the Buyer/Seller Relationship
Hardcover
Author: Mahan Khalsa, Randy Illig
Publisher: Portfolio Hardcover
Release Date: October 2008
ISBN-10: B001T9O6WY



The New Gold Standard: 5 Leadership Principles for Creating a Legendary Customer Experience Courtesy of the Ritz-Carlton Hotel Company
List Price:
$24.95 		The New Gold Standard: 5 Leadership Principles for Creating a Legendary Customer Experience Courtesy of the Ritz-Carlton Hotel Company
Hardcover
Edition: 1
Author: Joseph Michelli
Publisher: McGraw-Hill
Release Date: June 2008
ISBN-10: 0071548335
ISBN-13: 9780071548335



Behind the Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-and Revolutionized an Industry
List Price:
$27.95 		Behind the Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-and Revolutionized an Industry
Hardcover
Author: Marc Benioff, Carlye Adler
Publisher: Jossey-Bass
Release Date: October 2009
ISBN-10: 0470521163
ISBN-13: 9780470521168



Design Driven Innovation: Changing the Rules of Competition by Radically Innovating What Things Mean
List Price:
$35.00 		Design Driven Innovation: Changing the Rules of Competition by Radically Innovating What Things Mean
Hardcover
Author: Roberto Verganti
Publisher: Harvard Business Press
Release Date: August 2009
ISBN-10: 1422124827
ISBN-13: 9781422124826



Permission Marketing : Turning Strangers Into Friends And Friends Into Customers
List Price:
$25.00 		Permission Marketing : Turning Strangers Into Friends And Friends Into Customers
Hardcover
Edition: 1
Author: Seth Godin
Publisher: Simon & Schuster
Release Date: May 1999
ISBN-10: 0684856360
ISBN-13: 9780684856360



eBoot Camp: Proven Internet Marketing Techniques to Grow Your Business
List Price:
$22.95 		eBoot Camp: Proven Internet Marketing Techniques to Grow Your Business
Hardcover
Author: Corey Perlman
Publisher: Wiley
Release Date: January 2009
ISBN-10: 0470411597
ISBN-13: 9780470411599



Marketing Management (13th Edition)
List Price:
$190.67 		Marketing Management (13th Edition)
Hardcover
Edition: 13
Author: Philip Kotler, Kevin Keller
Publisher: Prentice Hall
Release Date: March 2008
ISBN-10: 0136009980
ISBN-13: 9780136009986
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