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Customer Reviews:Average Customer Rating: Were not all crooks. As someone who works in the industry I can tell you that the vast majority of funeral directors are honest, caring and compassionate people who do this as a service to humanity not to cheat people. Tell The Truth I wish I had read this book before my Mother died, and before we were taken advantage of in many ways. Though I know that not all funeral establishments are the same, after doing much research and educating myself on funeral matters, I now know that my family and I aren't the only ones who have dealt with unethical funeral personnel. An informed consumer, is an empowered consumer. People shouldn't walk into a funeral home to make arrangements believing that someone has their well being in mind. These are businesses that have been a monopoly for ages until the Federal Trade Commission instilled some laws to protect consumers in 1984. The funeral industry as a whole continues to try to keep out any competition because they don't want to "share the wealth." Why invite competition when they can sell a casket they purchased for $300.00 mark it up hundreds of percent and sell it for thousands. The rule for the day is still "Let The Buyer Beware." I appreciate the information from the book, but do question why the author reaped the rewards from that industry for years and years only to turn around and tell on the same industry that made him rich. I particularly liked the part in the book about our caskets from an outside source I really enjoyed the book and it was very helpful. I liked the part about purchasing your casket online. I bought a casket from [...] and saved $3400 on an 18 gauge metal casket that looked exactly like the funeral home's caskets. I bought it for $995 and the funeral home wanted $4400 for it and it arrived the very next morning at the funeral home. They also suggested as the book did that I visit several funeral homes saying that I live about 10 minutes away but I will have my funeral here if your price is the best. It says to show interest in the funeral home caskets so they think they can make $4000 on the casket so they are more likely to give you a better price on the funeral. After getting all itemized lists from the funeral homes, the book explained then to call up the one that you want to have it at and tell them that someone in the family already purchased a casket, so you will not be needing one. This guy is a bit carried away! I have friends who work in the industry and was curious how this person portrayed as "An Insider Exposes the Death Care Industries". Now, I'm about half way through the book and the more I read the weirder it gets. They don't have pictures of Jesus and crosses all around, and they certainly don't look at the addresses or living conditions of families to gauge their spending ability! This Darryl Roberts guy must have been really slimy, if you ask me, he's telling us what he did to people during his years in the industry and that can't be projected onto everyone. so much rubish this gentleman may have been around a funeral home cemetery operation but he didn't learn much.he tried to sensatioalize and exagerate most of what he talks about,with total diregard for the truth | | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
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