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Customer Reviews:Average Customer Rating: Maybe it's a total beginner book, maybe it's something else... This book was for me a total waste of time. It's a string of nice metaphores and a lot of generalities. Something along the lines "to be successfull you have to be good", yet this book never states clearly what it takes to be "good" from the author's point of view. At least nothing more clear than "to be good you have to work hard". The above are my creation to illustrate the quality of this book. An actual quote would be "Style is how you shoot rather than what you shoot. As true in stock as it is in assignment work, developing your own style is central to success and joy in photography. It is important to understand, define, and refine your style, and know where it fits in the market. In the same way, it's important to be aware of changing trends in the style of photography buyers want, as we'll cover later." And it never becomes any more clear. I really can't say what pushed the others to give more than two stars. Easy to read - step by step information What a great little book. It is very informative and a awesome starting point to give an overview of stock photography from it's start to the current digital age. My Take I have found this book very facinating. It has all the info I could ever hope for in one book. It seems to cover literally everything, including needed forms for releases, etc. This is exactly what I was wanting to get started in digital stock photography and didn't know where to begin--Michal Heron to the rescue. I looked on Amazon.com and found this with the access to read some pages and knew I had to have this one. I looked at some others and they were no comparison. I would highly recommend this to anyone who doesn't know where to begin, but wants an education in this area at a very reasonable price without having to take a college course to get it. You want answers! This book has everything. Answers questions I didn't even have. I enjoyed Michal's writing also, easy to follow and very informative. Thanks for a great book. simplistic Book arrived as staterd. The back is broken but still readable. | | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
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